June 2025
Alex Longaker
Born and raised in Washington state, Alex embarked on her professional journey with a degree in accounting and finance, earning her CPA license and a stint at a Big 4 accounting firm. She quickly discovered that this intensely structured environment wasn't quite her calling and moved on to a role at Amazon as a financial analyst.
She spent six impactful years there, even relocating to the great state of Texas during her tenure. Despite the invaluable insights gained, the relentless pace eventually led to a significant burnout. In July of 2021, she made the bold decision to leave without a clear plan, much to her parents' disapproval, spending a few months in an early retirement phase before clarifying her next steps.
A profound realization soon followed – a clear calling by God to build a bookkeeping business. This vision emerged even before she was considering starting a family, driven by a deep desire to create a life where she could be a present and engaged mother. Taking a complete leap of faith, she officially launched her business in October 2023. Her sweet son arrived in December 2024, and since then, she has been passionately growing and scaling her venture.
Now, her absolute passion is empowering other female founders to genuinely understand their financials. She recognizes how overwhelming numbers can be, often detracting from a founder's core vision. Her approach is rooted in partnership and a judgment-free space, committed to changing the often intimidating narrative of the finance industry. Clients consistently find immediate relief, gaining clarity on their earnings, identifying opportunities for expense refinement, and confidently focusing on their most profitable offerings. Her dedication helps businesses flourish and founders' confidence soar."
Fun Facts: Alex loves watching AMSR shelf organization videos after a long day and dreams of owing a Toyota Sienna minivan one day!
Where to connect:
Website - https://www.bookkeepingbyalex.com
Instagram - https://www.instagram.com/bookkeepingbyalex
May 2025
Amanda Diaz
Amanda is a seasoned Travel Planner with over 13 years of expertise, specializing in Disney destinations while adeptly crafting unforgettable trips worldwide. Renowned as the go-to 'Disney lady,' her clientele return annually, consistently referring friends and family for exceptional travel experiences. Balancing her role in healthcare, Amanda finds joy in assisting others, cherishing the magical memories her clients share. Her teenage daughter shares her passion for travel, having explored numerous destinations from a young age. Beyond her global adventures, Amanda enjoys discovering local gems, indulging in new experiences, shopping, and spending quality time with friends and her daughter.
April 2025
Sharon Calle
Sharon is a web designer, artist, nature lover, and the founder of Luminosa Creative and Biz Bestie Walk. She helps women attract aligned clients and grow thriving brands through strategic website design and SEO services. A small business owner since 2016, Sharon transitioned from a career in teaching to open a family art studio, which she ran for seven years. She has since returned to her roots in design and is loving every moment. An extroverted introvert, hiker, bird nerd, and pie baker, Sharon lives in Northern New Jersey with her chef husband. She enjoys connecting with fellow entrepreneurs, especially service-based business owners, and is always happy to support others on their journey.
- Grew up vacationing in the Outer Banks. Now her fav beach is the Jersey Shore.
- Met her husband at an office temp job and they've been married for 15 years.
- Studied at a language school in Italy in her 20's and still dreams in Italian occasionally.
